First Time?
Simple. Fast. No surprises.
We guide you step by step — from preparation to your final glow. No doubts, just a natural, even result that lasts up to 10 days.
15+ years of experience
5000+ treatments
Natural-looking results
Phase 1: Preparation
Preparation makes all the difference.
How you prepare your skin determines your final result.
Follow these simple steps for an even, long-lasting tan.
Exfoliate 24h before
Remove dead skin cells with a deep scrub the day before. This ensures an even, smooth result.
Hair removal in advance
Wax 48 hours before, shave 24 hours before.
This prevents irritation and uneven texture.
Clean skin on the day
Arrive with clean, dry skin.
No lotions, oils, deodorants or perfumes.
Warning: Skipping these steps may affect your final result.
Tanning Experience
Precision application. Flawless result.
Every step is designed to deliver a smooth, even and mistake-free application.
1
Tailored application
The treatment takes about 15 minutes.
Your BTAN Artist applies the solution using Airbrush technique for a natural, even finish.
2
Instant dry finish
No sticky skin feeling.
We apply our exclusive Setting Powder to lock the color instantly so you feel comfortable right away.
3
Ready to go
Get dressed right away.
We recommend loose, dark clothing to protect your glow. Long sleeves and pants are recommended to avoid skin to skin contact.
Zero stains. No waiting. Just glow.
No unpleasant odour
No orange effect
Immediately visible results
After Your Treatment
Your glow. Perfect, day after day.
A few simple steps will keep your tan smooth, radiant and natural for up to 10 days.
First Rinse
After the development time, rinse with lukewarm water only.
No soaps or sponges. Gently rub your skin with your hands to remove any excess product, then pat dry. Moisturize immediately!
The color you see rinsing off is completely normal. If you rinse properly, your towel will stay white.
Color development
In the next 24 hours, your glow will fully develop.
The final result will appear more natural and even.
From this moment on, there will be no transfer onto clothes.
Daily hydration & gentle products
Keep your skin hydrated every day to extend your results. Avoid using oils.
For cleansing and moisturizing, choose gentle products free from alcohol, mineral oils, or harsh ingredients.
The type of body wash and lotions you use will affect how long your glow lasts.
The better you care for it, the longer it lasts.
Want to make your glow last even longer?
Discover the BTAN Perfect Glow line, designed to maintain and extend your results.
Studio or At-Home? Choose your experience.
Same flawless result. Just a different way to experience it.
In Studio
Perfect if you want a moment just for yourself.
Controlled environment and perfect lighting
Premium experience in our BTAN Milano studio
Ideal if you’re in the city
Instant result, no stress
From €60
At Home
Your perfect glow, delivered to your door.
We come to you, wherever you are
Professional setup in minutes
Ideal during the summer season to avoid sweating after treatment
Ideal for events, groups or busy schedules
From €110
Due to high booking demand, advance payment is required to guarantee your slot. You can modify or cancel up to 24 hours in advance.
FAQ
Frequently Asked Questions
How does the first rinse work?
The solution needs to stay on your skin for 6–8 hours (1–3 hours for Express) to fully develop. After the development time, rinse with lukewarm water only, without soap. Use your hands to gently rub and remove the excess color in the shower, then pat dry and moisturize.
Is the color washing off normal?
Yes, completely normal. It’s just the cosmetic bronzer. Your real tan will continue to develop over the next few hours.
How long does the result last?
On average 7–10 days, depending on your skin and aftercare routine. The products you use to cleanse and moisturize make a real difference.
Can I work out or sweat after the treatment?
During the development time (1–4h Express / 6–8h Classic), it’s important to avoid sweating or water. After the first rinse, you can gradually return to your activities, but high-intensity workouts are not recommended during the first 48 hours.
Does it stain clothes, sheets, or surfaces?
No. During the application we use professional protections, and once you’ve rinsed properly, the tan will not transfer. If you rinse correctly, your white towel stays white.
Does it have a strong or unpleasant smell?
Our solutions are formulated to minimize the typical self-tan scent. We use high-quality professional products with natural and certified ingredients.
Can I shower right after?
Only after the recommended development time. The first rinse should be done with lukewarm water only, without soap.
Do I need to prepare my skin?
Yes, and it’s essential: exfoliate 24 hours before • no creams or perfumes on the day • clean, dry skin.
Make sure to carefully follow pre- and post-treatment guidelines.
Is it suitable for all skin types?
Yes. We customize the treatment based on your skin tone and desired result.
Can I choose the intensity of the color?
Absolutely. We define your ideal glow together during the consultation.
When will I see the final result?
The color continues to develop over the next 24 hours. For important events, we recommend scheduling your spray tan 2 days in advance.
How can I make it last longer?
Daily hydration and gentle products make all the difference. Avoid oils and harsh ingredients. Choose pH-balanced, fragrance-free body washes — avoid supermarket products. Discover our BTAN tanning care products.